The “Something for Everyone” Syndrome

Beware, because it’s coming for you… It’s a flawed marketing concept that is lurking around the corner, and waiting to deceive you.  It promises success, yet in reality, almost always impedes it.  Once it teaches its lesson, it waits patiently until you fall for the...

When Feedback Is Anything But…

There’s no doubt about it; one of the best ways to get better at something is to simply ask for feedback.  How do we get better without feedback from others?  Feedback provides invaluable information we can’t see for ourselves.  Feedback helps us evolve.  Feedback...

Want To Fix The Sales World?

…If you’re a typical customer, look in the mirror Full disclosure: I have a rather biased view of salespeople, but hear me out.  Yes, there are problems within the selling profession, and I fully realize there are some bad salespeople in this world.  There are...

Talk Is Cheap… Until You Prove It Works

When you speak professionally, you want to make sure your audience is fully on board. Speakers like me will obsess on making sure the audience knows what’s in it for them, where they’re going, how they’re getting there, and what’s expected along the way. Speakers...